Vol. 1 No. 2 (2021): August
August
Volume 1 , Issue 2
Published on December 30, 2021, the second issue of the Indonesian Journal Economic Review (IJER) Volume 1, Number 2, presents a range of studies focusing on consumer behavior, employee performance, and financial market dynamics in the Indonesian context. One article investigates the influence of customer trust and commitment on consumer purchase intention for electronic products, emphasizing the psychological factors driving buying decisions. Another study revisits the impact of country of origin and product knowledge on purchase intentions, with product evaluation as a mediating variable, specifically focusing on Maspion brand electronic products in Banda Aceh City. Additionally, research explores the effect of environmental stimuli and social factors on impulsive buying tendencies among Indomart consumers in Banda Aceh, with positive emotions acting as a mediating variable. The issue also includes a financial study on the effect of Employee Stock Options (ESOs) on abnormal returns in companies listed on the Indonesia Stock Exchange, considering corporate governance as a moderating factor. Lastly, an article examines the impact of position promotion and motivation on employee performance at Aceh Sharia Bank, Branch Office Beurawe in Banda Aceh City. These diverse topics highlight the interplay of consumer psychology, workplace dynamics, and financial strategies in shaping economic outcomes in Indonesia.
10.35870/ijer.v1i2
2021-12-30
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