Articles

Sosialisasi Komunikasi Kelompok Wanita Tani Prabumulih dalam Menguatkan Engagement Anggota Kelompok

Rama Sanjaya, Catherine Wahyuning Wilujeng, A. Rachman Para Buana, Etika Oktasari, Kurdeniansyah Kurdeniansyah

View Author Affiliations
  • Rama Sanjaya: PT Pertamina EP Limau Field, Indonesia
  • Catherine Wahyuning Wilujeng: PT Pertamina EP Limau Field, Indonesia
  • A. Rachman Para Buana: PT Pertamina EP Limau Field, Indonesia
  • Etika Oktasari: Balai Penyuluh Pertanian Tebat Agung, Indonesia
  • Kurdeniansyah Kurdeniansyah: Universitas Sriwijaya, Indonesia
Published:
December 1, 2025
Pages:
622-631

Views

31

Views

Downloads

4

Downloads

Article Metrics


Share Article:

Abstract

Community empowerment involving Kelompok Wanita Tani (Women Farmer Groups) represents an environmentally conscious agricultural empowerment initiative implemented as part of a Corporate Social Responsibility (CSR) program. In Tanjung Menang Village, Prabumulih. This empowerment effort was initiated by the Community Involvement and Development (CID) Team of PT Pertamina EP Limau Field in collaboration with academic partners engaged two hundred fifty of people and classify in eight Women Farmer Groups from the village. Group communication served as a key mechanism to strengthen engagement among members, aiming to enhance their psychological well-being and serve as an indicator of sustainable community empowerment. Data collection followed the standard criteria established by the CID Pertamina EP Limau Field team including participant profiling and characterization. The implementation methods included observation, interviews, focus group discussions, and direct interaction. Findings indicated that effective group communication significantly contributes to individual empowerment levels and can be applied both internally and externally to foster strong, sustainable group relations.

Author Biographies
Rama Sanjaya

PT Pertamina EP Limau Field

PT Pertamina EP Limau Field, Kota Prabumulih, Provinsi Sumatera Selatan, Indonesia.

Catherine Wahyuning Wilujeng

PT Pertamina EP Limau Field

PT Pertamina EP Limau Field, Kota Prabumulih, Provinsi Sumatera Selatan, Indonesia.

A. Rachman Para Buana

PT Pertamina EP Limau Field

PT Pertamina EP Limau Field, Kota Prabumulih, Provinsi Sumatera Selatan, Indonesia.

Etika Oktasari

Balai Penyuluh Pertanian Tebat Agung

Balai Penyuluh Pertanian Tebat Agung, Kabupaten Muara Enim, Provinsi Sumatera Selatan, Indonesia.

Kurdeniansyah Kurdeniansyah

Universitas Sriwijaya

Universitas Sriwijaya, Kota Palembang, Provinsi Sumatera Selatan¸ Indonesia

Article Identifiers
  • Article Title: Sosialisasi Komunikasi Kelompok Wanita Tani Prabumulih dalam Menguatkan Engagement Anggota Kelompok
  • DOI: 10.59431/ajad.v5i3.675
  • Publication Date: 2025-12-01
  • Journal: AJAD : Jurnal Pengabdian kepada Masyarakat
  • Volume: 5
  • Issue: 3
  • Pages: 622-631
References
  • Ashforth, B. E., & Mael, F. (1989). Social identity theory and the organization. Academy of Management Review, 14(1), 20–39. https://doi.org/10.2307/258189 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Bakker, A. B., & Demerouti, E. (2008). Towards a model of work engagement. Career Development International, 13(3), 209–223. https://doi.org/10.1108/13620430810870476 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Busetto, L., Wick, W., & Gumbinger, C. (2020). How to use and assess qualitative research methods. Neurological Research and Practice, 2(1), Article 14. https://doi.org/10.1186/s42466-020-00059-z Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Clampitt, P. G. (2016). Communicating for managerial effectiveness: Challenges, strategies, solutions. Sage. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Colquitt, J. A., Scott, B. A., & Rodell, J. B. (2013). Justice and organizational behavior: A decade of progress. Journal of Applied Psychology, 98(2), 199–236. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Christens, B. D. (2012). Targeting empowerment in community development: A community psychology approach to enhancing local power and well-being. Community Development Journal, 47(4), 538–554. https://doi.org/10.1093/cdj/bss031 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Edmondson, A. (1999). Psychological safety and learning behavior in work teams. Administrative Science Quarterly, 44(2), 350–383. https://doi.org/10.2307/2666999 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Finset, A. (2017). Promoting patient participation in healthcare interactions through communication skills training: A systematic review. Patient Education and Counseling, 100(12), 2158–2169. https://doi.org/10.1016/j.pec.2017.06.041 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Fredricks, J. A., Blumenfeld, P. C., & Paris, A. H. (2004). School engagement: Potential of the concept, state of the evidence. Review of Educational Research, 74(1), 59–109. https://doi.org/10.3102/00346543074001059 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Hiver, P., Al-Hoorie, A. H., Vitta, J. P., et al. (2024). Engagement in language learning: A systematic review of 20 years of research methods and definitions. Language Teaching Research, 28(1), 201–230. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Kwon, K., & Kim, T. (2020). An integrative literature review of employee engagement and innovative behavior: Revisiting the JD-R model. Human Resource Management Review, 30(2), 100704. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Laila, A. N., & Sugito. (2025). Social capital as a catalyst for community empowerment: Evidence from KWT Srikandi Mrican, Indonesia. Jurnal Pemberdayaan Masyarakat: Media Pemikiran dan Dakwah Pembangunan, 9(1), 25–38. https://doi.org/10.14421/jpm.2025.091-02 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Guba, E. G., & Lincoln, Y. S. (1985). Naturalistic inquiry. Sage Publications. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Marsh, C. L., Gold, A. U., & Rongstad Strong, B. (2023). Elevating community voices through inclusive science communication: A case study of the We are Water program in the Southwestern United States. Frontiers in Communication, 8, 1214105. https://doi.org/10.3389/fcomm.2023.1214105 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Meirinhos, G., Cardoso, A., Silva, R., Rêgo, R., & Oliveira, M. (2022). Employee involvement and commitment in internal communication. Social Sciences, 11(9), 423. https://doi.org/10.3390/socsci11090423 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Ramos-Vidal, I., Palacio, J., Uribe, A., Villamil, I., & Castro, B. (2020). Sense of community, psychological empowerment, and relational structure at the individual and organizational levels: Evidence from a multicase study. Journal of Community Psychology, 48(2), 398–413. https://doi.org/10.1002/jcop.22261 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Rania, N., Coppola, I., & Pinna, L. (2021). Reflective practices to study group dynamics: Implementing empowerment and understanding the functioning of groups. Frontiers in Psychology, 12, 786754. https://doi.org/10.3389/fpsyg.2021.786754 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Stockard, J., Wood, T. W., Coughlin, C., & Khoury, C. R. (2018). The effectiveness of Direct Instruction curricula: A meta-analysis. Educational Evaluation and Policy Analysis, 40(1), 75–111. https://doi.org/10.3102/0162373717752270 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Stover, J., Avadhanula, L., & Sood, S. (2024). A review of strategies and levels of community engagement in strengths-based and needs-based health communication interventions. Frontiers in Public Health, 12, 1231827. https://doi.org/10.3389/fpubh.2024.1231827 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Susanto, P. C., Yuntina, L., Saribanon, E., Soehaditama, J. P., & Liana, E. (2023). Qualitative method concepts: Literature review, focus group discussion, ethnography and grounded theory. Siber Journal of Advanced Multidisciplinary, 2(2). https://doi.org/10.38035/sjam.v2i2.207 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Taylor, P., & Fransman, J. (2021). Learning and knowledge exchange in collaborative research: Implications for community development practice. Community Development, 52(3), 337–352. https://doi.org/10.1080/15575330.2021.1890213 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Tracy, S. J. (2020). Qualitative research methods: Collecting evidence, crafting analysis, communicating impact (2nd ed.). Wiley-Blackwell. Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Toseef, M., Kiran, A., Zhuo, S., Jahangir, M., Riaz, S., Wei, Z., Ghauri, T. A., Ullah, I., & Ahmad, S. B. (2022). Inspirational leadership and innovative communication in sustainable organizations: A mediating role of mutual trust. Frontiers in Psychology, 13, 846128. https://doi.org/10.3389/fpsyg.2022.846128 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
  • Zhang, X., Xie, F., & Li, Y. (2020). The mediating effect of community identity between socioeconomic status and sense of gain in Chinese adults. International Journal of Environmental Research and Public Health, 17(5), 1553. https://doi.org/10.3390/ijerph17051553 Google Scholar Scite Semantic Scholar Scilit Crossref Connected Papers
Article Statistics

Downloads

Download data is not yet available.

Issue Information

Article Details

Volume: 5
Issue: 3
Year: 2025
Published: 2025-12-01
Pages: 622-631
Section: Articles
View Full Issue
Additional Information

How to Cite

Sanjaya, R., Wilujeng, C. W., Buana, A. R. P., Oktasari, E., & Kurdeniansyah, K. (2025). Sosialisasi Komunikasi Kelompok Wanita Tani Prabumulih dalam Menguatkan Engagement Anggota Kelompok. AJAD : Jurnal Pengabdian Kepada Masyarakat, 5(3), 622-631. https://doi.org/10.59431/ajad.v5i3.675
License

This work is licensed under a Creative Commons License.

img
img
img
img
img
Our News & Similar Articles

Similar Articles

You may also start an advanced similarity search for this article.