F. Antonio, L. K. C. Dewi, H. Hidayati, D. Dharmawan, and A. Nurofik, “Marketing Analysis of Innovation Products in Social Media Market Orientation”, Indones. J. Econ. Rev., vol. 6, no. 2, pp. 715–722, June 2026, doi: 10.59431/ijer.v6i2.842.